NO ONE LEFT BEHIND

DIGITAL

No One Left Behind: Mission-Driven Digital Ads

No One Left Behind needed a strategic digital campaign to engage new donors and drive support for their year-end appeal, Mission: $1M. With a goal of raising $1M to evacuate, resettle, and advocate for 10,000 Afghan and Iraqi combat interpreters, they required a data-driven approach to expand their donor base and maximize impact.

Angel Oak Creative developed a targeted social media ad strategy leveraging Meta’s “look-alike” audience capabilities to reach potential supporters who aligned with NOLB’s existing donor demographics. By utilizing donor and geographic insights, we crafted six distinct messages that seamlessly integrated with NOLB’s multi-channel fundraising efforts—including direct mail, email, and personal outreach.

This strategic digital campaign amplified NOLB’s mission, deepened donor engagement, and helped mobilize critical support to keep our nation’s promise to those who faithfully served alongside U.S. forces.